Print Ad

 http://www.coloribus.com/adsarchive/prints/heineken-beer-sweet-temptation-8486855/
1. Headline: Sweet Temptation (Benefit)
2. Subhead: recommended for a hot day
3. Visual: The picture compares beer to a woman's sexy legs. It's very interesting and eye-catching.
4. The print ad shows that a man's desire for Heineken is the same as desire for a woman. It's a creative comparison and makes the reader also tempts to drink it.